Safa Burj Mall

A landmark commercial complex on the B-17 approach — 44,000 sq ft of shops, a 52,000 sq ft food court and 15,000 sq ft of luxury apartments under one sculpted, fluted crown. Fairy Marketing holds the exclusive sales mandate and built the brand from the ground up: identity, the render and film programme, the launch campaign and the ERP pipeline every booking runs through.

• 44,000 sq ft — Shops
• 52,000 sq ft — Food Court
• 15,000 sq ft — Luxury Apartments